australian websites

Service as Competitive Advantage – An example

Malcolm Gladwell is a fantastic author and I have been reading the Tipping Point where he discusses what creates a sudden and large change in people’s activities. One of the recommendations Gladwell offers is to create ‘stickiness’ where the provider creates a product or service which consumers perceive as preferable to an alternative (Gladwell illustrates [...]

Can your Business afford NOT to be on the Internet

If you doubt just how enormous the Internet is, just consider this: 20 hours of video are uploaded to YouTube every minute. WordPress.com gets 18,000 pageviews a minute on the Blogs it hosts Flickr hosts over 3 billion photos More than 100 million users log on to Facebook at least once each day