Posts Tagged ‘google’
July 22nd, 2010
Nice ‘simple’ example of how Google Search comes up with your Search results (in the Search Engine Results Pages):
Infographic by PPC Blog
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July 17th, 2010
Google has announced that it has acquired Metaweb (and Freebase). Metaweb TopicBlocks is a WordPress Plugin which has been available for a number of months that helps to included data from Metaweb into Blog posts.
The Plugin may be Setup to either automatically include Metaweb data when certain words or terms are included in a post or Metaweb data may be manually included in the post. Unfortunately the data included by the Metaweb TopicBlocks Plugin doesn’t display very well in posts.
Below is an example of the data that is included when a Metaweb TopicBlock with the term Freebase is included:
[topicblocks id="/m/021ympy" comment="When you publish this post, this WordPress shortcode will display the TopicBlock you created about 'Freebase'." params="blocks=%5B%7B%22block%22%3A%22full_info%22%7D%5D"]
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Tags: content, freebase, google, Metaweb, Metaweb Technologies, plugin, plugins, WordPress, Wordpress plugin | 
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June 29th, 2010
Andy Warhol, in 1968, stated “In the future, everyone will be world-famous for 15 minutes”. If the Vuvuzela (the instrument that makes that ongoing distinctive sound which has become synonymous with the FIFA 2010 Soccer World Cup being held in South Africa) were a person then it sure seems like it has had its 15-minutes of fame.
Google provides some excellent information relating to search queries; the popularity of searches including the term ‘Vuvuzela’ was virtually non-existent just before the soccer World Cup. In the week 13 to 19 June 2010 there is a peak in searches for Vuvuzela followed by a very quick downfall. The graph below shows the rise and fall of Vuvuzela search popularity ( ‘0’ illustrates least activity for the search term ‘Vuvuzela’ and ‘100’ shows the most activity).
For interest here are the top 5 search terms containing ‘Vuvuzela”:
From a Search Engine Optimization (SEO) perspective, it is probably too late to ‘jump’ on the Vuvuzela popularity bandwagon (unless you have some very compelling niche content).
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June 28th, 2010
Google announced a few months ago that Webpage load speed now has a small bearing on ranking in relation to SERPs (Search Engine Results Pages) i.e. it is better to have faster loading Pages. There was quite a vocal reaction to this news by various Webmasters and Web designers. Google, Bing and Yahoo have always maintained that the best Search Engine Optimization (SEO) activities are those that enhance the Site for visitors. The speed at which a Webpage loads is vitally important to Web-surfers. People don’t like to wait for Pages to load and are likely to visit an alternate and faster Site when experiencing slow Page load speeds.
As noted previously, and blogged by Matt Cutts, the influence on SERPs of speed is very small. The move to highlight the need to reduce page load speeds wherever possible should be welcomed by the average Web surfer who wants a better Online experience. Designers and Webmasters too should not fear the minuscule focus on speed as if they are good in their roles they will already be ensuring that image sizes aren’t unnecessarily large, video is compresses, caching is enabled where appropriate etc. Minor Website amendments can result in significant speed gains so it is worth spending time consulting with tools such as Yahoo YSlow and Google Page Speed
Page load speed has been part of Google’s competitive advantage since its inception. Web page load speed can also be a competitive advantage for your Site.
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Tags: advantage, bing, blogs, competitive advantage, google, Internet, page load speed, search, Search Engine Optimization, seo, SERPs, web, web design, website, websites, yahoo, yslow |
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June 24th, 2010
According to Google…
Every day 160,000 Android-powered devices are activated — that’s nearly two devices every second, used for the first time by people from New York to New Zealand.
That is an unbelievably huge amount (as you’ll probably be aware, Android now outsells the Apple iPhone)!