microformats

How Google sees your Review

How Google sees your Review

Rich Snippets (the term Google uses for Microformats, RDFa and Microdata) is used by many larger organizations. Rich Snippets is essentially data that conforms to a specific standard so that machines may understand the data. For example, say that I want to write a review, then I may use the hreview Microformat standard to review [...]

Avoid Spam – Mask your Email Address

If you have ever put your email address on your website you will know how quickly spambots get your email addres and email huge numbers of messages to your address. There are various scripts (mostly javascript) available which attempt to fool spambots (i.e. hide your email address from spammers) however these scripts are largely ineffective. [...]

Telstra – A New Corporate Blog

A new Telstra Blog has gone live over the past few days. The new Blog called ‘Telstra Exchange’ is a replacement for ‘Now We are Talking’. From a technological perspective it’s great that Telstra is again using WordPress as the Content Management System (CMS). Some of the WordPress Plugins being used are; Extended Profile: From [...]

Tags, Product Categorization and Rich Snippets

Reading through the Nielsen article ‘Organized Chaos: Global Data Harmonization’ which describes, in the context of categorization, the challenges faced by a single product being used for different purposes, it became very clear how awesome Internet tagging is. Tagging is effectively the ability to designate a single item to multiple categories. The Nielsen article shows [...]