Posts Tagged ‘seo consultants’
May 28th, 2009
Website Objectives are the cornerstone of effective SEO. There is no point in performing random SEO activities (or any other website changes) without knowing where you want to be in regards to your website. Below is a walkthrough of website objectives and acting on these objectives from an SEO perspective (from previous posts you have probably figured by now that I am a strong believer in objective setting).
What are Website Objectives?
Objectives are about defining what you want to achieve from something. In relation to a Website the objectives Read the rest of this entry »
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May 28th, 2009
Search Engine Optimization (SEO) is about getting visits to a website from organic search results right? Yes….and no; SEO is also about the quality of visits to a website. Whilst the primary objective of SEO is to get visits, the secondary objective (and often equal in relevance and importance as the primary objective) is ensuring that the visits are of a certain quality. The quality element may usually be measured in terms of the percentage of visits from which a sale is made, or an enquiry is lodged Read the rest of this entry »