small business

5 Steps to Protect against Malware

Malware is a generic term for I.T. related security issues such as phishing, viruses, Trojans and other harmful and unwanted I.T. activities. Malware infection is very widespread and the method of attack is constantly evolving and becoming more sophisticated. Internet crime (of which security is the central pillar in the fight against this type of [...]

Governments – Do more for Small Business

The global economic crisis has resulted in the collapse of numerous large companies. The most prominent of these have been those in the Finance sector (e.g. banks). The banks in particular have become far more risk averse so to minimize adverse risk of loan defaults. Of course this lowering of risk tolerance has had a [...]

Quantity versus Quality: SEO Tradeoff

Search Engine Optimization (SEO) is about getting visits to a website from organic search results right? Yes….and no; SEO is also about the quality of visits to a website. Whilst the primary objective of SEO is to get visits, the secondary objective (and often equal in relevance and importance as the primary objective) is ensuring [...]

Five Best MBA Books

Thinking of enrolling on an MBA program? Then these five books are essential reads (in no specific order): 1. Michael Porter – Competitive Strategy: Porter’s frameworks are covered on every quality MBA program. The three most commonly taught frameworks are the Value Chain, Porter’s Five Forces Analysis and Porter’s Generic Strategies.