Social Media

A Strategy for Online Website Promotion

Many people believe that attracting visitors to a website is as simple as setting up a few pages and then sitting back whilst vast numbers of visitors come along. This article explains how to get visits through some of the various free promotional mediums e.g. social media and search. Promotion, in the context of this [...]

The Social Media Benefits for Organizations

Although many organizations treat it as such, Social Media (Web 2.0) is not only for non-work activities. Social Media has a huge role to play in enhancing internal organizational effectiveness in the form of heightened Knowledge Management and communications. Below are listed three Social Media technologies which organizations may use to enhance internal operations. Blogs [...]

What is a Blog

What is a Blog

A Blog is typically a web page containing articles (often called ‘posts’). Articles are added periodically and most Blogs encourage viewers to comment on the article. The vast majority of Blogs are maintained by individuals (such as this Blog). Blogs are part of what is known as Web 2.0 or Social Media. Who Reads Blogs? [...]

Social Media Bookmarking and Sharing Services

Just what are Digg, Mixx, Delicious, Reddit, Furl and the multitude of other ‘sharing’ and ‘bookmarking’ services? And more importantly, why should a website owner pay any attention to them? Often sharing and bookmarking services, and the ability to post to the services are combined such as with the tell-a-friend, add-this and ShareThis services (see [...]